Ash Schweitzer

Hi, I’m Ashley.

I quit my day-job two years ago in order to pursue my creative passions. This blog is my way of sharing with you my own creative adventure and experiences in the hopes of inspiring and encouraging you to embark on a similar journey. I’m sharing insights from my life as a creative entrepreneur, small business(s) owner, wife, healthy living enthusiast, adventurer, etc.

I hope I can help to inspire you to follow your dreams and do exactly what you love every single day – just as I am.


I run a tiny independent design studio called The Curio Company where, with the help of my husband, I build unique brand experiences for passionate small businesses. I also run a small scale paper goods shop called Curio Paper, which allows me to create things with my hands – one of my many passions. And after hours I run a small business called The Simple Cup, which I founded as a way to creatively give back.

Life & Wellness

I’m on the pursuit of healthy living and will be sharing some lifestyle / wellness tips with you along the way. This means anything from healthy recipes, to workout routines – which all play a big part in the day-to-day. You have to take care of yourself first before you can successfully do anything.

Get in Touch

Meanwhile on Instagram

 Today's inspiration adventure to @shopterrain with my girl @melissayeags was so needed  Ready to design all of the things AND decorate everything for Christmas.
 Social media friends, I need your help! As many of you know I run a small business called @thesimplecup. I've taken a little break from it, trying to decide where to go next. After months of thinking and praying I decided to take a leap of faith and simply let it all go. I'm giving away the entire inventory (except the scarves) with the hopes of bringing some holiday cheer to others who are less fortunate than I am. I know the products aren't much - they can't heat a home or feed a family - but they do send a message of encouragement and a reminder to keep going. No matter your situation, you are loved. ❤️ Will this work? I don't know. But I do know I need your help to even try. Do you know of someone in need this holiday season? A neighbor, friend or even yourself? Please let me know by commenting below or sending me an email : I will wrap, tag and ship/deliver each gift myself.  Together we can give back so much more!
 I found leggings with POCKETS. And I couldn't help but share. First off, pockets. Secondly, they are SO warm! And not see through at all.  Oh, and I got them for $22 at @target (by @champion). Because the price of Lululemon absolutely terrifies me.